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Salt Lake City Real Estate Tips - The Top 6 Aesthetic Mistakes Sellers Make When Preparing Their Home to Sell in Salt Lake City Utah, by Kathy Opolski, Expert Real Estate Agent.
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January 24, 2011

The Top 6 Aesthetic Mistakes Sellers Make when Selling Their Home in Salt Lake City Utah.


Aesthetics play a huge part in a successful sale. A large part of a buyer's decision to buy a house is based on emotions. Aesthetics have a powerful ability to affect emotions. In this article, we'll go over some of the top aesthetic mistakes sellers in the Salt Lake City Utah area make, so you can avoid these mistakes and obtain a higher price for your house and attract more buyers.

Mistake #1 – Not Depersonalizing -Eliminate Clutter. If you are listing your home, then you are committed to moving…now is a great time to start packing.  A buyer needs to be able to imagine themselves living there.  Although a few personal photographs are fine, pack away all the extended family photographs and personal collections you may have displayed around the home.  LESS is MORE.

Mistake #2 - Poor Lighting

Lighting is crucial when showing your house to a buyer. A brightly lit house with natural light seems bright and inviting. A dark house seems dark and gloomy.

Open all the windows and pull back all the curtains. If the house is naturally poorly lit, get some extra lights in the house to help with the lighting.

Mistake #3 - Lack of Attention to Scent

The subtle taste of how your house smells has a big impact on the buyer. While it's nice to have a faint, clean scent to the house, what should absolutely be avoided are any noticeable strange smells or odors.

The last thing a buyer wants is to inherit the seller's odors. It could go a long way to use some soft air fresheners before showing the house.

Mistake #4 - Poor Exterior First Impression

The inside of your house is not the only place you should pay attention to. The exterior, including the paint and the front yard, both play an important factor in the buyer's decision making process.

Remember, the exterior gives the buyer a first impression of the house.

Mistake #5 - Strange Colors

Perhaps you have a teenager who's painted his walls orange. Perhaps pink appeals to you or matches with your paintings. However, for the buyer the colors may or may not suit them.

Why take the risk? Before showing your house, make sure all the walls are painted a neutral color.

Mistake #6 - Not Making Obvious Repairs

Spray WD-40 on any squeaking hinges. If any major utilities equipment isn't working, have it fixed beforehand. If any of the kitchen cabinets or counter tops are chipped or look old, they should probably be replaced.

Tiles must be scraped of all grime. Often times it could even pay to replace old windows.

There is a lot of free information available about buying, selling or investing in Holladay and Salt Lake City, Utah real estate.  For complete information about the Salt Lake City real estate market including foreclosures, short sales and more, visit the most comprehensive website dedicated to everything Salt Lake City Utah real estate.

For a FREE Weekly List of Foreclosed Homes with 4-5 Bedrooms in Salt Lake City, Holladay, UT and surrounding areas, fill in the form below and you will receive home listings as they hit the market.  You will get all the hot listings as they come up even before most agents see them!

Just fill in the form below with your correct name and e-mail address and we will set it up to have the list automatically e-mailed to you.  Just add it in the comments if you have an interest in Short Sales and HUD homes too!

If you or someone you know are in need of a competent and caring real estate professional in or near Salt Lake City, Utah, I will be happy to help, just call me at 801-518-4599.


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